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Luxury in a Turbulent World: What’s Next?

Beyond a global rise in austerity and digital disruption, the key challenge facing luxury brands is how to keep up with the unprecedented pace of the ever-evolving new luxury consumer.

It has been turbulent for luxury to become an industry, and a very dynamic one, quite young still — more or less 40 years. It has been turbulent for luxury to embrace many different products under the same “umbrella” (brands) and layers of clients (consumers).


“Four hostile newspapers are more to be feared than a thousand bayonets...” ― Napoléon Bonaparte